Friday, July 13, 2012

#RiseAbove

Nike's Jordan sector is running a new video campaign called #RiseAbove. The beautiful message is displayed through a Pinterest style image board of the inspiring moments that Nike has become notorious for in their advertising. It's all about the love of the game. The campaign also includes an American tour in a gorgeous matte black truck with gold detailing. Nike fans can stop in and test out the new kicks, the Super.Fly's, and battle for the highest vertical. I have always adored Nike for their heartfelt campaigns and passion for every kind of athlete. You only need two things to play: soul and sole. Looking forward to more from this campaign.



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